There are numerous gimmicks or fitness marketing strategies to get the people’s attention, but nothing can beat personal recommendation or word-of-mouth marketing. If you want to know why or the secret behind this, then continue reading as I will divulge everything in this article.,Satisfied customers are the fastest and most effective means to get more people. It is through them that you can ensure that your business will continue to grow and be patronized. In fact, this is not just an ordinary fitness marketing strategy but one that is used by every marketer.,There are many ways on how to used the referral system or word-of-mouth without being to vulgar or forceful. One of the most subtle ways is to ask politely if they know of anyone interested to receive your free subscriptions or report for 3 months. The reports will be about how to lose weights and tips. Most people love to get interesting mail, especially if it contains helpful advice.,So whether it is special newsletter report or subscription style, utilized this marketing tool to entice everyone to know your latest offerings and new fitness regimen. Offer this to your clients, their referral would mean free subscription for them as well. They and their referral would benefit from the subscription and while you get the opportunity to spread your name around.,Another surefire way fitness marketing strategy is to give away free gift certificates to your clients to give to their friends and relatives. The free gift certificates offers free fitness session for one day, and a 50% off should they decided to enroll for a regular workout.,Do not worry about the drastic reduced rate if you can get more people into your gym. This is crucial and important if you are just starting and therefore your main concern is to get the attention of more people as much as possible. Remember the old Chinese tactics of doing business, what matter most to them is the quantity as you can earn more if you attract more clients. In addition, almost everyone give out complimentary gift certificates so do not worry it is the trend.,Invite people personally and encourages them to bring their relatives to join. So mingle and start meeting new people as they will be the vehicle that would make your business known, an effective fitness marketing strategy that would never fail. The more people know about your business, the more chances you have to succeed.